ADVERTISE WITH BOSTON'S SPORTS STATION
98.5 The Sports Hub provides fans the best coverage, information, and entertainment about Boston's beloved teams - dominating the ratings and changing the way the city talks about sports.
Do you sports?
So do we - and so do our listeners.
98.5 The Sports Hub is the #1 sports station in Boston, with over 1 Million weekly listeners. Our primetime shows - Toucher & Rich, Zolak & Betrand, and Felger & Mazz - are consistently #1 with men 25-54 in their dayparts. In addition to its ratings success, 98.5 The Sports Hub is the flagship station of the New England Patriots, Boston Bruins, Boston Celtics and New England Revolution.
Want to learn more about advertising with 98.5? We offer exciting advertising opportunities to quickly reach millions of engaged fans.
WHAT TYPE OF ADVERTISING DO WE OFFER?
Digital Advertising
Dynamic digital advertising is our specialty. We work with you to create a custom campaign to reach potential customers through a variety of mediums. This includes podcasts, video (in-banner, pre-roll, OTT/CTV), and co-branded social media.
Play-By-Play Advertising
Play-by-play advertising ensures when a huge, game-changing play is made on the field, court, or rink (causing a shift in momentum for one of our Boston-based teams), our announcers will incorporate a live read of your advertisement right into our broadcast.
Weekly Advertising
Enjoy regular weekly advertising with our acclaimed on-air announcers or during one (or more) of our three primetime shows, Toucher & Rich, Zolak & Betrand and Felger & Mazz, who are consistently #1 with men 25-54 during daytime hours.
Advertising Sales
We also offer advertising sales for specific seasons at reduced rates. This is a unique opportunity to have your commercials run on all the top-rated shows (for example, during Patriots pre-season) with no long-term commitment required.
ADVERTISE WITH YOUR FAVORITE TEAM
New England Patriots
The New England Patriots have won six Super Bowl titles (tied for most) and eleven American Football Conference (AFC) championships.
Boston Bruins
The Boston Bruins have won six Stanley Cup championships (tied for most) and are the oldest active NFL team from the United States.
Boston Celtics
The Boston Celtics boast 17 NBA championships and hold the record for the most wins by a single franchise with over 3,000 total team wins.
New England Revolution
As the youngest of the Boston teams, the New England Revolution is one of the top in the MLS with five MLS championship appearances.
Why advertise with 98.5 The Sports Hub?
We offer a several exciting advertising opportunities for each of Boston's most famous (and talked about) teams. This includes weekly radio advertising, digital advertising, play-by-play advertising, and seasonal advertising sales. Our shows top the ratings month after month, and year after year. Each advertisement is strategically placed around specific content to reach your target base.
Are you ready to get your message out and grow your business?
Our listeners have in potential annual spending power
52%
household income $100k+
74%
college degree or more
56%
white collar employed
65%
own their own homes
OUR VALUED PARTNERS
On-Air Personalities
Toucher & Hardy
M-F 6a-10a
Zolak & Bertrand
M-F 10a-2p
Felger & Mazz
M-F 2p-6p
Our Coverage
In addition to our international coverage for digital advertising, we reach a huge audience surrounding Boston (50,000 WATT coverage) during our regular radio programs.
